Will Huffman is responsible for leading Tricon Residential’s customer experience strategy, development, and execution across the organization. In this role, he oversees the design and implementation of initiatives aimed at enhancing resident satisfaction, loyalty, and engagement across all touchpoints.
Will brings over 20 years of expertise in customer experience strategy, with a proven track record of helping brands differentiate themselves through data-driven insights, CX best practices, and strategic innovation. He has worked closely with both executive leaders and frontline teams to drive measurable improvements and deliver world-class experiences that align with business goals.
Prior to joining Tricon, Will served as a trusted advisor and thought leader in the CX space, helping industry-leading organizations maximize the impact of their customer experience programs. He is passionate about creating meaningful, human-centered experiences that foster strong connections between residents and the communities they call home.